Back to ConsultantsKevin Brent
Kevin is an experienced business practitioner with a focus on strategy, opportunity evaluation and patient centric programmes. He has combined pharmaceutical sales and marketing experience with strategic healthcare consulting, medical communications and healthcare e-business. He holds an MBA from INSEAD.
Kevin started in healthcare with Rhone-Poulenc in the late eighties as a medical representative and roles included sales, market research, new products planning, product and business unit management.
Following an International MBA at INSEAD in France, he joined a leading global strategy firm. With a focus on Corporate Value Based Management, he worked in banking, consumer healthcare and alcoholic beverages.
A move to healthcare strategy consulting firm The Wilkerson Group developed an interest in patient centric support programmes. Working internationally, he advised at senior level on value added patient services and strategic marketing, including patient journey analysis. Further projects included international opportunity assessments for new products, portfolio evaluations, company valuations and pipeline assessments for merger negotiations.
As board director for a medical education agency Kevin originated and led a European review of patient support programmes for one of the industry's top selling products. This led to a cohesive approach for the client in the development of support programmes in general, and specifically in compliance/ adherence services.
Key areas of interest include strategic planning, opportunity evaluation, and patient centric programmes.
Decisions Launched by GalbraithWight for Cutting Edge Business & Brand Plans
Decisions, a new healthcare business and brand planning process launched today by GalbraithWight.
IMPACT
Ex-Wyeth NHS Operations Team make a big IMPACT in Market Access
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